UNISIGN digital printing media for advertising graphics

6 Types of Digital Print Media

Digital print media is widely used for advertising, signs, exhibitions, and retail displays. From outdoor billboards and window graphics to light boxes and fabric backdrops, the right material helps your graphics stand out. Here are 6 popular types of digital print media for signs and displays.

6 Types of Digital Print Media — banner, mesh, vinyl, window film, textiles and specialty media

1. PVC Banner Media

PVC banner media is a popular choice for outdoor banners and billboards. A polyester base gives the material strength, while the PVC surface carries the print. UNISIGN offers frontlit, backlit, and blockout ranges for different display needs.

White PVC banner material with a smooth printable face and polyester reinforcement

Here’s Why It’s Popular:

  • Uses: Outdoor banners, billboards, light boxes, and hanging signs.
  • Popular types:
    • Frontlit Banner: graphics lit from the front.
    • Backlit Banner: illuminated light box graphics.
    • Blockout Banner: displays that need an opaque layer.
    • Double-Sided Banner: graphics printed on both sides.
  • Finishes: Matte and gloss.
  • Weights (selected models):
    • CFM11/440: 440 g/m², matte coated frontlit banner.
    • CFM11/510: 510 g/m², matte coated frontlit banner.
    • LBG55/610: 610 g/m², laminated backlit banner.
    • CDM55/610: 610 g/m², coated blockout banner for double-sided printing.
  • Advantages:
    • Flexible rolls for large-format printing.
    • Can be finished with hems, grommets, and pole pockets.
    • Coated and laminated options for different buying needs.
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2. Mesh Banner Media

Mesh banner media has evenly spaced openings that let air and light pass through. It is widely used for building wraps, fence graphics, and large outdoor displays.

Close-up of open white PVC mesh banner material

Here’s Why It’s Popular:

  • Uses: Building wraps, construction fences, sports fences, and large outdoor graphics.
  • Popular types:
    • Mesh with Liner: supplied with a printing liner.
    • Linerless Mesh: supplied without a liner.
    • White-Back Mesh: a white reverse side.
    • Black-Back Mesh: a black reverse side.
  • Construction: PVC-coated mesh with an open structure.
  • Weights (selected models):
    • M99P: 340 g/m², mesh supplied with a liner.
    • M1212NP: 360 g/m², mesh supplied with a liner.
    • M1212D: 400 g/m², mesh for double-sided printing.
    • M1212B: 240 g/m², black-back mesh without a liner.
  • Advantages:
    • Allows air to pass through the graphic.
    • Keeps some natural light in the covered area.
    • Suitable for large graphics made from joined panels.
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3. Self-Adhesive Vinyl

Self-adhesive vinyl has a printable face film, an adhesive layer, and a release liner. It is used on glass, display panels, and metal to create branded signs, promotional graphics, and vehicle decals.

Printable self-adhesive vinyl peeled away from its release liner

Here’s Why It’s Popular:

  • Uses: Shop signs, display panels, promotional decals, and vehicle graphics.
  • Popular types:
    • White Printable Vinyl: a white printing surface.
    • Clear Printable Vinyl: a transparent printing surface.
    • Grey-Adhesive Vinyl: added hiding power.
    • Air-Release Vinyl: channels that help air escape during installation.
  • Adhesive options: Permanent and removable.
  • Film thickness & liner (selected models):
    • SAV10/120: 80 μm face film; 120 g/m² release paper.
    • SAV12/140: 100 μm face film; 140 g/m² release paper.
    • SAV10T/120: 80 μm clear face film; 120 g/m² release paper.
    • SAV12G/140: grey adhesive, 100 μm face film; 140 g/m² release paper.
  • Advantages:
    • Print and cut for applied graphics.
    • White and clear films offer different visual effects.
    • Air-release options help air escape during installation.
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4. Window & Display Films

Window and display films are used for shop windows, glass graphics, light boxes, and portable displays. Perforated films leave openings for a view through the graphic, clear films keep transparent areas, and backlit films are made for illuminated displays.

Perforated window graphics film showing its white print face and black reverse

Here’s Why It’s Popular:

  • Uses: Shop windows, glass partitions, light boxes, poster frames, and roll-up displays.
  • Popular types:
    • One Way Vision: perforated window film.
    • Clear Printable Film: graphics with transparent areas.
    • Backlit Film: illuminated displays.
    • PET / PP Display Film: portable display graphics.
  • Display options: Adhesive application, slide-in graphics, and display stands.
  • Thickness & weight (selected models):
    • PV1612 perforated window film: 120 μm face film; 120 g/m² release paper.
    • PV1618 perforated window film: 180 μm face film; 160 g/m² release paper.
    • SAV10T/120 clear vinyl: 80 μm face film; 120 g/m² release paper.
    • UPET-GREY-330 grey-back PET display material: 250 μm thick; 330 g/m².
  • Advantages:
    • Turns glass into advertising space.
    • Clear, perforated, and translucent films create different effects.
    • Display films work well for replaceable graphics.
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5. Printable Textiles

Printable textiles give graphics a soft fabric finish. UNISIGN offers lightbox fabric, display fabric, backdrop fabric, and flag fabric for exhibitions, retail stores, and events.

UNISIGN printed polyester lightbox fabric with a colorful print and white reverse

Here’s Why It’s Popular:

  • Uses: SEG light boxes, exhibition backdrops, tension displays, flags, and table covers.
  • Popular types:
    • Lightbox Fabric: backlit displays.
    • Display Fabric: soft signage and frame graphics.
    • Backdrop Fabric: event and exhibition backgrounds.
    • Flag Fabric: printed flags.
    • PVC-Free Coated Fabric: coated textile graphics.
  • Printing ranges: Dye-sublimation fabrics and coated fabrics for UV or Latex printing.
  • Weights (selected models):
    • SDB190 lightbox fabric: 190 g/m².
    • DSP09 stretch display fabric: 230 g/m².
    • DSP-BLK-01 black-back backdrop fabric: 260 g/m².
    • DSP02 flag fabric: 110 g/m².
    • PCG135B PVC-free coated backlit fabric: 135 g/m².
  • Advantages:
    • A soft finish for close-view displays.
    • Can be sewn with silicone edges, pole pockets, or pillowcase seams.
    • Soft fabrics are easy to pack and transport.
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6. Specialty Print Media

Specialty print media gives you more options for creative graphics and special surfaces. Holographic film adds a rainbow effect, wallcovering transforms interior spaces, and printable canvas is used for art reproductions and wall decor.

Printable holographic adhesive film with a rainbow surface effect

Here’s Why It’s Popular:

  • Uses: Creative window graphics, branded decor, interior walls, and art prints.
  • Popular types:
    • Printable Holographic Film: a rainbow surface effect.
    • Printable Wallcovering: custom wall graphics.
    • Printable Canvas: art and decorative prints.
    • PVC-Free Coated Media: alternative coated materials.
  • Visual options: Rainbow effects, textile textures, and canvas textures.
  • Thickness & weight (selected models):
    • UBM00TC printable holographic vinyl: 100 μm face film; 120 g/m² release paper.
    • PCM210E polyester canvas: 210 g/m².
    • PCM310G polyester canvas: 310 g/m².
    • CCM260 cotton canvas: 260 g/m².
  • Advantages:
    • Adds a distinctive finish to printed graphics.
    • Offers more design choices for commercial spaces.
    • Extends digital printing into interior decor and art.
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Why Choose UNISIGN?

  • A wide product range: PVC banner, mesh, self-adhesive vinyl, films, and textiles for a wide range of advertising projects.
  • Options for different displays: Find materials for outdoor signs, window graphics, light boxes, and exhibitions.
  • Samples for testing: Explore the surface, feel, and print results with material samples.
  • Support from our team: Get product information, material advice, and a quote for your order.

Looking for the right print media for your next project? UNISIGN supplies digital printing rolls for print shops, sign makers, and media distributors. From large outdoor graphics to detailed indoor displays, our team helps you choose materials for the job.

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